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Analytics & Data tools

Measure traffic, products and revenue. Here are 4 options, ranked by our editorial rating.

Mixpanel

★★★★☆

Product analytics built on events.

  • Event analytics
  • Funnels
  • Retention reports
$ Product teams AI

Amplitude

★★★★☆

Product analytics at scale.

  • Deep product insight
  • Experimentation
  • Scales well
$$ Data-driven products AI

Google Analytics

★★★★☆

The free web-analytics standard.

  • Free
  • Everywhere
  • Deep web data
Free Website traffic AI

Looker Studio

★★★★☆

Free dashboards and reports.

  • Free
  • Connects to many sources
  • Easy to share
Free Reporting on a budget
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